Do, 9. Nov 2023
Beat the Fish presents Token
Powered by razor sharp wordplay, head-spinning verbal acrobatics, and off-kilter hooks, Token has morphed into an outlier in hip-hop. Growing up north of Boston in Marblehead, he began producing tracks in a rapid-fire style reminiscent of early Eminem. Token made his breakthrough in 2015 with „No Sucka MC’s“ — with the official video quickly gaining views in the millions — and expanded his audience with a performance on hip-hop DJ Sway Calloway’s Sway in the Morning SiriusXM show. XXL christened it “one of the year’s best freestyles, if not one of the best performances ever on Sway’s legendary show.”
On its heels, he dropped his first mixtape Eraser Shavings in 2016 followed by 2018’s Between Somewhere, which vaulted into the Top 5 on the iTunes Hip-Hop/Rap Albums Chart. Generating 100 million-plus streams, it also spawned anthems, including “YouTube Rapper” [feat. Tech N9ne], “Household Name,” and “Flamingo.” Not to mention, he sold out shows on multiple continents and contributed music to the Fast & Furious Hobbs & Shaw soundtrack.
Token then went to work assembling 2022’s Pink Is Better, released under his own label Never Too Different and Atlantic records. The major label debut included features from JID, Rico Nasty, Benny The Butcher and Lil Skies. He’s since dropped new singles such as “Toy Story”, “Rockabye Baby” and most recently, “Mayflower.” Earlier this year, Token headlined a massive NEVER TOO DIFFERENT tour in North America, as he now sets his sights on a European run in November 2023.